RENSINO TOYS

Established in 1998, Rensino Toys Co., Ltd. is a hi-tech and export-oriented joint-stock company specializing in the R&D, manufacturing, and marketing of a wide range of plastic toys and plush toys. We have a registered capital of RMB 20 million and fixed asset investment of RMB 80 million. Our offices and factories are located in Guangdong, Shanghai and Zhejiang, China. Till now, we have a total number of 1,000 employees, among which the management and senior technical talents account for 15 percent of total employees. Our company is now on annual throughput of 20 million sets of toys.

Offices

  Products  

At present, we produce the following toys items:

 Radio Control Toy Vehicles   Battery Operated Toy Vehicles  Pull String Toy Vehicles  Friction Powered Toy Vehicles  Pull Back Toy Vehicles  Line Control Toy Vehicles  Ride on Cars    Play Sets  Slot Toys Sets  Traffic Play Sets

Radio Control Toy Airplanes  Line Control Toy Airplanes  Battery Operated Toy Airplanes  Pull String Toy Airplanes  Pull Back Toy Airplanes  Friction Powered Toy Airplanes    Radio Control Toy Boats  Battery Operated Toy Boats

Toy Animal  Radio Control Toy Animal  Battery Operated Toy Animal  Popguns  Water Pistols    Play Houses

Radio Control Toy Robots  Battery Operated Toy Robots  Pull String UFO    Sounding & Musical Toys    Sport Toys

Transformers  Building Blocks  Rubik Cube  Puzzles  Chess games  Drawing Boards  Learning Machines  Interllective Games  Self Assemble Toys    Holiday Toys    Sound-control Toys    Light Toys    Beach Toys    Plush Toys 

 We export our products to a lot of countries and regions including Europe, America, Oceania, Southeast Asian and Middle East. Our brand influence from oversea market keeps rising. We have always been seeking an active cooperation with multinational corporations and now we become the strategic cooperation partner of many international toy industry giants or world-famous companies.

 Production Flow

R&D and Process Management

We have set up the Product Development Dept., Molding Development Dept. and Industrial Engineering Dept. in the R&D Center. Since 2002, we have maintained an annual R&D investment of over RMB 10 million. We have engaged over 100 professional technicians with Bachelor's and Master’s degrees. We have also conducted operation with national science institutions to set up product R&D center, and have acquired over 50 patents in recent years. Fully complying with EU WEEE & ROHS directive, our products cater to the entertainment and intelligence-oriented needs of children and teenagers in different age group.

We own over 150 sets of manufacturing equipment with value per set up to RMB 100,000, 50 assembly lines and one imported automatic fuel injection assembly line. We adopt the MRP system to perform material control. By adopting the pull production management, we can ensure smooth production process and enhance the assembly line balancing rate. We also set up quality improvement team to constantly improve the process quality control. We attach great importance to the skill trainings of employees so as to continually improve their quality awareness and improvement awareness.

Quality Management

By sticking to the principle of “Prevention First, Continual Improvement”, we make vigorous effects to perform product quality management and establish several sets of product quality control processes to ensure sufficient and stable process capability and meet the requirements of standards and customers. We have set up a sound Quality Control Dept. and a team of high-caliber QC talents, and attach great importance to cultivate their quality awareness, skills and capabilities. We have at all times abided by the ISO9001:2000 quality management system, ISO8124 Toy Safety Requirements, GB6675-2003 Technical Specifications of Toy Safety, and engaged foreign experts from a British Quality Assurance Company to guide our internal quality management so as to ensure the quality of our products can fully comply with the quality standards in international market. Our electric toys acquired 3C certificate. We also successfully passed the hazardous substance control review conducted by certificate authority.

Environment Protection

We bring the environment-friendly concept into all of our processes from product concept through design, manufacturing, packaging, marketing to the disposal after end of product service life; comply with environment management laws, regulations and standards; abide by EU WEEE & ROHS directive and establish applicable work procedures and standards. Since 2005, we have successfully passed ISO14001:2004 environment management system certification, ICTI Code of Business Practice (ICTI-COBP) and ROHS certification in succession.

We uphold the approach of "set up good credit with reliable quality, promote development with constantly improvement", striving to meet the needs of international customers. We sincerely hope to establish long-term business relationships with you.